Thursday, 30 December 2010

Less is More?




Sourced from David Airey and Designed by Antrepo
I find the idea of stripping back elements of a design to redesign it fascinating and reinforces how keeping something simple can be more powerful at times. I think that the 'Lindt' and 'Nutella' probably work the best once minimalist, where as the 'Mr Muscle' and 'Corn Flakes' are more successful as the original designs. Once the Nutella and Lindt are stripped down it seems to give them a more prestigious classier feel due to the minimalism. Will bare this in mind when my designs start getting too busy!

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